Zoom Brings Back An Original, With a Twist

Zoom Bait Company announces the reintroduction of the Original Zoom Worm, a finesse worm that dates back 40 years. Except now, it will come in hand-poured triple laminate patterns instead of the conventional injection colors that originally comprised its lineup.

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ZOOM Introduces Its First Hollow Bodied Swimbait

ZOOM is happy to announce the release of the new 5″ ZOOM Swimmer, a hollow bodied swimbait with a very realistic shad-shaped body and a lively paddle tail for lifelike swimming action. The five-inch swimbait moves water at any speed, and can be fished from 6 inches of water all the way down to the…

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New Zoom Z-Craw

Gerald Swindle helps introduce the new Z-Craw. It takes the place of a lot of other lures, and should excel in a wide variety of situations.

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