Zoom releases new Hollow Body Frog
Zoom Bait Company announces the release of the new Hollow Body Frog, a soft-bodied topwater morsel that “walks the dog” easily and promises an unusually high hookup percentage.
Zoom Debuts a Smaller Swimmer
Zoom Bait Company announces the release of the new 4-inch Zoom Swimmer.
Edwin Evers’ Classic Victory Wrap Up
The win wasn’t easy, but his lure choices were – two ZOOM standards and two colors that never let him down.
ZOOM Launches Z-3 Hand-Poured Worm
Zoom Bait Company announces the release of the new Z-3 Swamp Crawler.
Speed Craw for Spawners
The Zoom Ultra Vibe Speed Craw has rightfully earned its place as an ultra-popular “utility player” in the bass fishing world.
Casey’s Classic Plastic
Casey Ashley used the Zoom Super Fluke Jr., a silent killer, to win the 2015 Bassmaster Classic on Lake Hartwell.
Introducing… New Shad & Bluegill Colors From ZOOM!
Zoom is very pleased to introduce five new shad and bluegill color variations! These colors offer a great addition to Zoom’s current shad patterns.
New ZOOM Color: Emerald Blue!
Enter TODAY for a chance to win a variety of baits in ZOOM‘s new color, Emerald Blue.
Zoom’s Three New Tube Colors Are Sure To Make One Big Difference
We’ve added three colors to our Salty Super Tube lineup that are sure to make a big difference to anglers across the country.
ZOOM Adds More Blue Pearl Silver Glitter
Zoom has added six more lures in the color Blue Pearl Silver Glitter.
More Swimmers!
Bait Fish, Blue Pearl Silver and Arkansas Shiner are added to the Swimmin’ Super Fluke lineup.
New Black Blue Silver Swimmer!
Zoom’s latest creation is a new color, Black Blue Silver, giving anglers an ideal option for those occasions when natural-colored lures won’t cut it.
New – Scuppernong Green
The latest color, Scuppernong Green will excel under a variety of conditions, including in low-light and in clear to stained water.
The New Z-Hog!
The Z-Hog features a compact body with a “rabbit ear” tail similar to a Super Chunk Junior.
Zoom Adds More California 420
Zoom has added six more items to the lures available in the new color California 420. Now available are the Zoom Trick Worm, Ol’ Monster, Baby Brush Hog, Brush Hog, Ultra-Vibe Speed Worm and the 6″ Lizard.
Zoom Introduces Morning Dawn
Morning Dawn is an excellent clear water finesse color that is extremely effective on spotted bass.
Swimmin’ Super Fluke Adds Junebug
Zoom’s popular Swimmin’ Super Fluke series has added mainstay color Junebug. Junebug continues to be a favorite amongst anglers and has been a constant producer as a Super Fluke.
Zoom Adds Color – California 420
Zoom has added an exciting new color California 420 to their lineup. California 420 features a dark (almost black) top with red flake and a watemelon red bottom.
Congratulations Casey!!
Zoom Pro Casey Ashley won the Evan Williams Bourbon Carolina Clash on Lake Murray this past weekend.
New Color – Disco Green
Disco Green adds some green flash to this shad color imitation and is perfect for clear or stained water conditions.