Zoom Baits pro-staffer Marty Stone of North Carolina has tried different swimbaits since their popularity increased the last few years, but he’s especially excited about the new Zoom Swimmin’ Super Fluke due to its design.

“This is a pretty incredible bait,” Stone said of the latest addition to Zoom’s stable. “I think a lot of anglers on the East Coast are scared of swimbaits, if nothing else for the price point. But these will be under $5 a bag, not for just one bait, and they’re as simple to rig as possible.

“Two things really excite me about the Swimmin’ Super Fluke. One is the action, because with the keel-style design of the bait it has a really nice side-to-side roll. It doesn’t completely go over but has a good roll. Second, the taper of the section leading to the tail gives it an incredible thump.”

The Swimmin’ Super Fluke is 5 inches long with the familiar Zoom Fluke body outfitted with a paddle-style thumper tail. It comes in Watermelon Seed, White Pearl, Watermelon Red, Albino, Smokin Shad, Houdini and White Ice.

Stone said the new bait will work “wherever there is a swimbait bite.” The Swimmin’ Super Fluke has a soft texture perfect for rigging with an exposed hook for weedless applications or with your favorite swimbait hook in a weedless setup.

“The plastic’s soft, it will throw well, it’s easy to rig and it’s as simple as winding it back in,” Stone said. “My favorite way to rig it is with the JWill Swimbait Head from Buckeye Lures in the quarter-ounce size. That’s for fishing with an exposed hook, and if I want it weedless then I’ll use a 5/0 or 6/0 Daiichi Butt-Dragger hook with the belly weight.”

Stone fishes the Swimmin’ Super Fluke with 15- or 17-pound Vicious fluorocarbon with a simple Palomar knot. He believes that’s a good range of line size for being able to set the hook on a long cast, if necessary, but without harming the action by using a heavier line size.

Two things he looks for are good water clarity of at least 12-18 inches and a swimbait with a good, flexible body.

“As far as any plastic swimbait goes, I believe it has maybe the best thump,” Stone said. “If you hold a soft plastic swimbait horizontally by the head and the tail bends down naturally then it should work pretty well. If it doesn’t chances are it won’t work as well. With a swimming tail like this it needs the flexibility to move in the water.”

Stone has tried all the colors to see what they look like, but favors Watermelon Red as a good all-around color that can work in any part of the country.

Hi everyone,

Zoom has released a new color called Houdini.  This is a combination of two popular Zoom colors. The top half of the baits are Watermelon Red with the bottom half being Sand, creating Houdini. This color is available in the Lizard, Finesse Worm, Salty Super Fluke, Shakey Head Worm, Baby Brush Hog, Magnum Shakey Head, Magnum Finesse and the new Swimmin’ Super Fluke.

Click on the thumbnails below to see a large view of some of the lures.

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Below is a recent one page brochure we did on this new color.

Here is a new brochure from Zoom that includes their latest products and latest new colors.

Zoom jumps into the swimbait market with the Swimmin’ Super Fluke.  Zoom took one of the most popular and effective fishing lures ever made and added a swimming paddle tail.  This is a true swimmer and is excellent for schooling bass or as a search tool when you are trying to locate fish.

Burn the Swimmin’ Super Fluke back to the boat just under the surface for those schooling bass or fish a weighted swimbait hook and swim it deeper in the water column.  The Swimmin’ Super Fluke initially will be available in six Zoom colors: Watermelon Seed, White Pearl, Watermelon Red, Albino, Smokin Shad, White Ice:

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Congratulations to Drew Arvary who recently sent in a photo of his 13lb, 2oz bass that captured the Florida state record in the 4lb line class.

Drew caught his record fish in September 2008 out of Sabal Lake, in Port St Lucie, FL.

“The lake has been around for over 30 years, it is very deep for Florida almost 20 ft. and is loaded with forage,” said Arvary. “The first time they saw the Horny Toad it was lights out and has been ever since. We built our home in here so I can catch the state record.

Arvary caught this bass just before dusk, it was a bit cloudy and the temperature was around the mid 80’s (normal for that time).

The record came on 4lb Ande line with a seguar leader (6ft is allowed by the IGFA).

“I have tried most every hook out there but I keep coming back to the Zoom Horny Toad Hook 5/0 Red.”

“I was throwing a Black Yellow Swirl Zoom Horny Toad. I bought the entire rack of them at Sports Authority when they first came out. I have a few packs left and ration them accordingly. This is my favorite dawn/dusk color.

Arvary thows the Toad a lot and he talks about how he was fishing the Toad on this particular evening.

“I like to throw them into the sloppiest stuff around. Mostly because I know those in here that do fish are afraid to cast into the weeds.. I let it sit and burn it, kill it after missed strikes and just try to make a whole bunch of noise. However this time I ran it along the weedline. I knew a big fish was there and that I had no chance to get her out with 4lb test, so finally she crushed it outside the weedline. The strike sounded like someone dropped a cinderblock from a helicopter. My rod loaded immediately, I saw the head and coaxed the fish into open water where I went back and forth for about 5-7 minutes.

Did Arvary immediately think it was a line class record?

“Yes and no. We were fishing for her bigger sister, who could possibly break the Florida State Record.. we estimate she is around 18 lbs. So when my fish hit it I knew it wasn’t the ONE but it sure was ‘over ten’.”

Congratulations Drew on your fish and the state record!

A short video of clip of some fisherman who wants to keep his secret safe. But not for long! The Zoom Swimmin’ Super Fluke will be available in January 2010

Zoom has just released a new color called Green Pumpkin Blue Flash.  This is a great looking color that combines the proven Green Pumpkin on the top, with a flashy translucent blue and blue flake bottom.  The Magnum Finesse Worm below is photographed with the top and side views.  The first shipments have gone out and will initially be available in six lures.  These include the Finesse Worm, Magnum Finesse Worm, Trick Worm, Baby Brush Hog, 6″ Lizard and Ultravibe Speed Craw.

114-294, Green Pumpkin Blue Flash, Magnum Finesse Worm

Click on the thumbnails below to enlarge the photos.

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Last month Zoom released some popular popular brush hog tail colors that were very well received.  Now, Zoom has added a new crawfish claw to the mix.  Zoom has released Green Pumpkin Blue / Blue Claw.  This is a great new crawfish color and works great as a jig trailer.

Green Pumpkin Blue / Blue Claw will be available on both the Big Critter Craw and the Lil’ Critter Craw.

Below is the rest of the stock color charts for the big and little critter craws.  Check them out!

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Was it just me or did anyone else catch the fact that the all of top five anglers at the recent FLW Series event at Clarks Hill used a Zoom Super Fluke? Tom Mann Jr., who won the event, used two of them (see double fluke rig post in the future) to secure his victory as well as the FLW Series Angler of the Year title.

Here is how the breakdown of the top five presentations:

1st  Tom Mann Jr.  – Used two Pearl White Zoom Super Flukes rigged tandem, one with a leader that was a few inches shorter than the other.  This was so effective for Tom because this rig was heavier than fishing with just one, and that helped him keep the baits down and in the strike zone.

2nd  Chris Martinkovic  – Zoom Super Fluke (Glimmer Blue)  Worked a shoal for schooling fish in the Little Georgia River

3rd  Keith Williamson  – Zoom Super Fluke.  Williamson used three different colors while looking for schooling fish – Glimmer Blue, White Iice and Blue Pearl Hologram.

4th  Craig Johnson – Zoom Super Fluke (White Ice)

5th  Keith Hutto – Zoom Super Fluke (Glimmer Blue)

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Below are is the full stock color chart for Zoom Super Flukes.  If you are interested in trying out some of these Super Flukes.  Here is a purchase link to check out.

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Hi everyone!

Below is article originally written by Phillip Scearce for RiverBassin.com

When most people think of worm-fishing they normally think of painstakingly crawling a piece of plastic along the bottom waiting for a strike.  Because of this stigma as being a “slow” presentation, many river fisherman shy away from plastic worms, preferring faster power techniques. After fishing Florida’s natural lakes for the last 15 years, I’ve become somewhat proficient at fishing plastic worms…it’s THE # 1 lure in my neck of suburbia.

If I have learned one thing after years of worm fishing it’s to, “keep things simple”.   I learned to keep the blinders-on when walking down the worm aisle at the local tackle shops, just sticking to the standard 8 to 10-inch curly-tail junebug worms.  However, once I discovered river fishing I quickly realized that it is much more dynamic than fishing natural lakes.  I had to rethink my “standard” worm presentation and adapt the technique to river fishing.  So one day walking down the worm aisle the blinders came off and I found a worm that has quickly become my “go to” river fishing lure, the Zoom Bait Company’s Ultra-Vibe Speed Worm.

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Hi everyone!

Many of you may have missed Zoom’s addition of some special Baby Brush Hog tail colors.  Zoom added Watermelon Chartreuse, Green Pumpkin Chartreuse, Black Blue Tail and Watermelon Red Chartreuse to its stable of colors for the extremely popular Baby Brush Hog.

These new tail colors add some excellent flash to your presentation, whether your carolina rigging, flipping or using it as a jig trailer.  No need to dip your own tails now, these little piglets are ready to roll straight out the of the package.

Click on the thumbnails below to see the individual hog tail colors.

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To see Zoom’s entire lineup of stock colors for the Baby Brush Hog click here.

Outdoor writer Alan Clemons just penned a piece for Wired2Fish.com about Zoom’s new Magnum series of baits.  Zoom recently launched the Magnum Finesse, Magnum Shakey Head, Magnum Super Fluke, Magnum UV Speedworm and finally the Magnum Trick Worm.

Click here to read Alan’s article on Wired2Fish.com

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“We’ve been asking for them for a while and I’ve seen it firsthand,” said longtime Zoom prostaffer Gerald Swindle of Alabama. “At the Elite Series tournament on Wheeler this year, I went in behind guys with the Magnum Finesse worm and caught fish all day. I think the size makes a difference when you get that bulkier bait sliding through the brush instead of the smaller version.

Magnum Trick Worm

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Magnum UV Speed Worm

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Magnum Finesse Worm

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Magnum Super Fluke

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Magnum Shakey Head

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Hi everyone,

Zoom has announced a new color in their arsenal.  Blue Fleck (292) – will become a stock color for Zoom and should be available in early September.

Blue Fleck is similar to the popular Plum color but has a darker base and smaller blue glitter.  It’s a great big bait color that will shine in muddy or deeper water with either a texas rig or a carolina rig.

Blue Fleck will initially be available in ten baits: 6″ Lizard, 8″ Lizard, Mag II, Ultravibe Speedworm, 8″ Dead Ringer, Brush Hog, Baby, Brush Hog, Ol’ Monster, Speed Worm, G-Tail Worm.

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Hi everyone!

Due to the popularity of Peanut Butter & Jelly Jigs and Brown & Purple Jigs, Zoom has decided to make Flippin’ Purple a stock color now.  Brought out a few years ago as a “special color” it is now a full stock color.   Zoom is going to offer Flippin’ Purple in the Super Chunk, Super Chunk Jr., Fat Albert Twin Tail and the Creepy Crawler Twin Tail.

Click on the pictures below to see an enlarged version of Zoom’s new offerings!

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Football Jig with a PB&J Skirt - Flippin Purple Creepy Crawler Twin Tail